In the same way that I was inspired by a vision for the future of business pitched at the Social Business Summit 2012, Lee Bryant delivered a thought provoking and insightful presentation at Meaning Conference last month.
The key ideas which resonated with me were:
To be a successful company you need to have a purpose and try to achieve something more than just make money
Traditional organisational structures are broken
Startups are chasing high valuations, big payouts and IPOs rather than trying to do something they care about. (Company like Snapchat and Pinterest have multi billion valuations with little revenue and no proven business model)
Startups work well with a task based organisational structures until they get about 30 people when they try and emulate the broken corporate organisation structure
Lee is one of two founders of Headshift which was acquired by Dachis Group. I lucky enough to spend some time working with them in the London office. I have a lot of respect for what they have both achieved to date and look forward to seeing their new venture called Post*Shift unfold in 2014. Lee Bryant and Livio Hughes hired me to work at Dachis Group. The thing that inspired me to want to join Dachis was the vision they created at the Social Business Summit 2012 in London and more specifically Dave Gray’s Connected Company presentation and Nilofer Merchant‘s Social Era presentation.
This marks a day which will change my life in one way or another. I will be better off for doing it, but I will either leave this process with a significant dent in my net worth, or a gain to some degree. Either way I won’t regret this decision because the potential gains in other areas are so great.
Today I have chosen to leave a full time and well paid job working for a well respected company who I have aspired to work for, for some time. I leave behind the security of knowing where the next pound I earn will come from at the end of each month, to a world of uncertainty and risk. To some people this is their worst nightmare. To be honest if I thought about that too much I wouldn’t have done it. I am choosing to take on a career path where 4 out of 5 will fail. A path where I personally have experienced previous failure. Never the less, I am a product of the life I have lived and the things which I have experienced. The 30 years I have been in this world have been a roller coaster ride of ups and downs with my fair share of highs and lows. With full knowledge of all the negative outcomes which are possible, I still think the gains are worth the risk.
I used to think that money was the answer to everything. More money equals a better life, which was where I thought I wanted to be. The pursuit of wealth alone has led me down paths to places which I have no desire to go back to. Chasing money gets you to a place where you just raise the bar in terms of your expectations of material possessions, and the value you place on those possessions. You then find yourself in a position where you need to earn more money to pay for things which will eventually become the things which “used” to make you happy. This is no good thing. I believe if this is how you define success you will never reach your true potential.
I define success as having the freedom to do what I want, getting fulfilment from what I choose to do and that whatever it is I choose makes me happy.
The things that drive me in pursuit of my entrepreneurial life are to gain freedom, fulfilment and happiness but also to have a higher purpose. As Steve Jobs once said “I want to make a dent in the universe.” In a 100 years time when I am no longer walking the face of this planet I want to leave a legacy of something more than my digital data trail of tweets and Facebook statuses. If I can find a way to improve the world in some small little way I will consider my career a success.
As I am writing this I can’t believe how much of a hippy I am sounding, but it’s the truth.
My mission is to help make the world more transparent for the benefit of all.
This is the video for the presentation I did as part of Social Media Week 2012. I presented on how social data could be used in CRM. The presentation was part of the Social Data and Privacy Event held at Nebarro as part of Social Media Week London 2012.
Topics covered in presentation
What is CRM
How could social data be used with a CRM
What is the future of business in with these ideas
What CRM systems are good at and where they are not not so good
Use case for social data for consumer packaged good industry (FMCG)
Use case for social data for television production companies industry
Use case for social data in retail – one
Use case for social data in retail – two
Would love your feedback if you get a chance to watch any of the video.
The WordPress.com stats helper monkeys prepared a 2012 annual report for this blog.
Here’s an excerpt:
600 people reached the top of Mt. Everest in 2012. This blog got about 10,000 views in 2012. If every person who reached the top of Mt. Everest viewed this blog, it would have taken 17 years to get that many views.