Why I love Apple

The different between mad man and a genius is success. If you like to do this differently and challenge the status quo then you should watch this video.


I am a full time entrepreneur!

plant in hands

This marks a day which will change my life in one way or another. I will be better off for doing it, but I will either leave this process with a significant dent in my net worth, or a gain to some degree. Either way I won’t regret this decision because the potential gains in other areas are so great.

Today I have chosen to leave a full time and well paid job working for a well respected company who I have aspired to work for, for some time. I leave behind the security of knowing where the next pound I earn will come from at the end of each month, to a world of uncertainty and risk. To some people this is their worst nightmare. To be honest if I thought about that too much I wouldn’t have done it. I am choosing to take on a career path where 4 out of 5 will fail. A path where I personally have experienced previous failure. Never the less, I am a product of the life I have lived and the things which I have experienced. The 30 years I have been in this world have been a roller coaster ride of ups and downs with my fair share of highs and lows. With full knowledge of all the negative outcomes which are possible, I still think the gains are worth the risk.

I used to think that money was the answer to everything. More money equals a better life, which was where I thought I wanted to be. The pursuit of wealth alone has led me down paths to places which I have no desire to go back to. Chasing money gets you to a place where you just raise the bar in terms of your expectations of material possessions, and the value you place on those possessions. You then find yourself in a position where you need to earn more money to pay for things which will eventually become the things which “used” to make you happy. This is no good thing. I believe if this is how you define success you will never reach your true potential.

I define success as having the freedom to do what I want, getting fulfilment from what I choose to do and that whatever it is I choose makes me happy.

The things that drive me in pursuit of my entrepreneurial life are to gain freedom, fulfilment and happiness but also to have a higher purpose. As Steve Jobs once said “I want to make a dent in the universe.” In a 100 years time when I am no longer walking the face of this planet I want to leave a legacy of something more than my digital data trail of tweets and Facebook statuses. If I can find a way to improve the world in some small little way I will consider my career a success.

As I am writing this I can’t believe how much of a hippy I am sounding, but it’s the truth.

My mission is to help make the world more transparent for the benefit of all.

If you would like to find out more about my project please visit my prelaunch website ItIsWhatIt.Is or connect on Facebook – or Twitter –

The first version of the website will launch in a couple of weeks. If you would like to receive an email when the site launches please enter your email here.

Hey! I got a new job at Dachis Group!

i love my new job mug

I have been meaning to write this post for a while now but now I have finally done it!

On Monday 4th February I started a new role at Dachis Group to lead their marketing efforts across EMEA.

I was sad to leave SAP as I had built up a big network of colleagues and friends. I want to thank a couple of people:

  • Michael Brenner who gave me a great platform to write for the SAP Innovation blog. A platform that put my work amongst the highest people in the company Jonathon Becher (SAP CMO) and Oliver Bussmann (SAP CIO) to name a few.
  • Todd Wilms for being an inspiring person to be able to work with. Who taught me a great analogy for how to be social. It’s not about the surf board it’s about living like a surfer.
  • Margot Heiligman for being supportive and bringing me into conversations I never would have been a part of.
  • Kris McKenzie for a being an understanding boss and supporting my social quest at SAP.

The whole of the CRM for all the fun times we had at our random team night outs, FKOM and the various escapades in Heidelberg (mainly in Vetters!).

Dachis is a company I had admired ever since I attended their Social Business Summit back in June last year.  I still remember the connected company presentation from Dave Gray and being totally blown away by this new way of thinking about how businesses can work. When the opportunity fell into my lap I didn’t have to think for very long to make the move.

I look forward to working in a team of people I admire for the way they are trying to make a difference in the world by challenging legacy ways of doing business.

For more information on Dachis visit or follow us on twitter .

If you would like to learn more about Dachis or my role please drop me a line through my contact page or through any of my social channels.

2012 in review

The stats helper monkeys prepared a 2012 annual report for this blog.

Here’s an excerpt:

600 people reached the top of Mt. Everest in 2012. This blog got about 10,000 views in 2012. If every person who reached the top of Mt. Everest viewed this blog, it would have taken 17 years to get that many views.

Click here to see the complete report.

Thanks for all your support in 2012. Here is to an even better 2013!

How can I become an expert?

To become an expert I think you need two things. You actually need to know enough about your field to be an expert, and then you need to prove it to people.

This article will show you some of the ways of using social media so you can become an expert.

The first thing you need to do is figure out who you want to be and how you want people to perceive you. Think about what you want to be an expert in, what are your skills and where is your niche? Think about how you describe yourself in your Twitter bio and on your LinkedIn profile. Do not just think about what you want to tell someone, think about what do they want to know about you. Continue reading

New iPad vs iPad 2 review

This could be the iPad 3 review or perhaps it should be the iPad 2.1, you will find out why below.

Let me start by saying I love Apple. I love everything they stand for and everything they do. They are one cool company. I look to them to be inspired in the world of technology and to lead the way.

When the new iPad came out I was excited about seeing the latest innovation and what Apple could come up with to make me want to part with £499 of my hard earned money. I was a little sceptical about what they were going to come up with based upon the rumours that I was reading online.

I think Steve Jobs would be turning in his grave at the lack of innovation in the recent product launch with the “new iPad”. The theme was evolution rather than innovation.

I will go through feature by feature what the new iPad has to offer.

HD Screen on iPad

Apple says it’s “the best display ever on a mobile device”. It has a 2048×1536 screen rather the 1024×768. I am sure once I get my hands on one it will look good. I just don’t think I have ever really come across a time using my current iPad 2 where I have thought that I needed a higher resolution screen.

Faster wireless

4G connectivity is what they have served up. I would love to have faster connection from my current iPad 2. The current model sometimes seems like you are trying to suck the ocean through a drinking straw. I would love a thicker straw. My concern is that in the real world if you change the straw to a drain pipe then based upon current network speeds it will be like a drip of water through a pipe.

I guess it is abit of a chicken and an egg situation. What comes first the faster network or the faster device? I guess apple are just saying that when the networks catch up in the UK. A T3 blog article states that T Mobile and Orange will be able to offer 4G network by the end of 2012.

Personal hotspot

A personal hotspot is like create your own personal wifi network using your personal device where ever you are. In the same way that on an iPhone you can set up a personal hotspot you can now do the same with the new iPad. It doesn’t say specifically but I guess that it will be access able on the iPad 2 when you get the free 5.1 software upgrade.

Camera on new iPad

Apple call it the iSight camera. I am sure that again the camera is better than the last one. I will say that out of all of the feature this is probably the best addition to the line-up. The camera on iPad 2 was pretty poor. So I guess this camera is a bit better. Hardly an innovation though.

Applications on new iPad

The only thing I can see they have come up with is an iPhoto app. I am sure like most apple apps it will be pretty good. This app will run on the iPad 2 once you have upgraded the software version to 5.1. Hardly a revolution.

Faster A5X processer

I am sure that it will help me get things done a fraction of a second quicker. If you add up all those milli seconds, I might have an extra hour on the end of my life. Maybe I can think up something over the next 50 years of my life what I will do with the extra hour I will accumulate.

Cost of new iPad

The cost of the new is aligned with the old version. They have reduced the mk 2 model by £70 on the basic model. I think if I didn’t have a iPad would just save up a few more pounds and go with the new version.

Size and Weight

The length and width stay the same. The non-Wi-Fi version has gone up from 49 grams and 6 millimetres thicker. Not a big increase but the attributes are going in the wrong direction.


The new iPad is the best tablet in the market place. A tablet is just a window to the world. A tablet relies on the apps that they have available to make them as amazing as they can be. These apps make the iPad amazing. I doubt I will ever buy any other type of tablet device.

As an Apple fan I was hoping for something to give me the wow factor. I am very disappointed. I had mentally spent the money in my head before the launch but it has gone back in the bank.

Non iPad user’s advice

If you haven’t got an iPad at all then go out and buy the new one NOW! It will change your life. They are amazing. If you any one upgrading their iPad then go and see if you borrow or steal their old one. Once you have one you will never turn back.

Original iPad version 1 advice

Save up the money and buy the new one. The iPad 2 was great and this is abit better. Go get one.

iPad 2 users advice

Unless you have money to burn don’t bother. When 4G connectivity becomes readily available and you are a heavy user and download a lot of data then it might be worth buying but I would try out how good the network spend actually is and how good the reception is in your area.

Related Articles:

Are you leaving behind an iPad widow?

How to make a social news paper on your iPad

Never enter contact detail into your phone again


I was trawling through the app store looking for something to enhance my life and I came across contact capture.

It is an app which enables you to capture contact information from an email signature, website, document or anywhere else you can copy information from.

All you need to do is copy the contact information to your phones clip board load up the app click capture and your away. Continue reading