I have had a busy week this week, having spoken at four separate events. Yesterday I had the privilege of being asked to deliver a presentation at Facebook’s London office as part of Social Media Week 2012. I had a room full of people for an hour to share my views about social business.

It was a great experience to take my thoughts and ideas and share them with a room full of people and get instant feedback. It is similar to me writing a blog but with instant comments from more people. I would take 50 people in a room over 50 page views any day.

I wanted to share with you my slide deck, the video recording of the event and some key insights from my presentation from the people in the audience.

Slides from the event

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Video on demand

The event was streamed live and recorded so you can watch on demand below

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Tweets from the audience

I went through the event hashtag (#SMWSTRATEGY) and took out the things I spoke about which people felt warranted sharing with their networks. I thought it was great feedback for me as to which points people found most valuable.

#smwstrategy with the anti Christ of social media @theotherhef
— RABBIT AND HARE (@RabbitandHare) September 27, 2012

The term social media will die at some point @theotherhef #smwldn #smwstrategy
— Social Media Week London (@smwldn) September 27, 2012

Now @theotherhef at Facebook London on why you don't need a social media strategy. controversial. #smwstrategy
— Henry Stewart (@happyhenry) September 27, 2012

@theotherhef #smwstrategy "social media as a word is dead, welcome to social business"
— Ex-Carvers (@XCarveSocial) September 27, 2012

https://twitter.com/tobymargetts/status/251296419758108674

Social business= restoring power equilibrium to make values of customer/employee equal to those of company @theotherhef #smwldn #smwstrategy
— Social Media Week London (@smwldn) September 27, 2012

https://twitter.com/Addiction_World/status/251296471251558403

social gives a voice to customers and employess now restoring the equilibrium of power equal to the business #SMWStrategy #SMW12 #SMWLDN
— tyler jackson peters (@thetylerpeters) September 27, 2012

Social Business balance of customer + employees vs company #SMWStrategy @theofferhef http://t.co/YY8W5VTP
— MANinLONDON (@alangreenhalgh) September 27, 2012

https://twitter.com/MelissaHiggs_LN/status/251296870037594112 https://twitter.com/suimaterassi/status/251296990506414080 https://twitter.com/MelissaHiggs_LN/status/251297361773600769

Where can u use social? Marketing, customer service, product development (crowd-sourcing), supply chain, funding, sales #smwldn #smwstrategy
— Social Media Week London (@smwldn) September 27, 2012

https://twitter.com/MelissaHiggs_LN/status/251298751354904577

With social everyone has got a voice - whether the CEO, secretary, in the factory, you have an equal say @theotherhef #smwldn #smwstrategy
— Social Media Week London (@smwldn) September 27, 2012

https://twitter.com/tobymargetts/status/251300182199787520

Something to consider before spending money on social - what is your objective with social? @theotherhef #smwldn #smwstrategy
— Social Media Week London (@smwldn) September 27, 2012

Consider your objectives with social, before spending money on it #smwldn #smwstrategy
— Carina Jeppesen (@carina_claire) September 27, 2012

"The future of business will be more honest, open and transparent" claims @theotherhef #smwldn #smwstrategy
— tyler jackson peters (@thetylerpeters) September 27, 2012

https://twitter.com/dirktherabbit/status/251301773631975424

Employees who are on social media have a bigger voice than the managers who aren't on social media @theotherhef #smwldn #smwstrategy
— Social Media Week London (@smwldn) September 27, 2012

https://twitter.com/dirktherabbit/status/251304567629815808